Free Ways to Increase Your Website Traffic
Here are the top 7 free and easy ways to generate more traffic to your website:
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Use long-tail keywords
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Consider influencer marketing
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Leverage On-Page SEO
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Find and remove non-performing content
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Become a guest blogger
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Create video content on YouTube
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Promote your content on social media
“TODAY IT’S NOT ABOUT GETTING THE TRAFFIC, IT’S ALL ABOUT GETTING THE TARGETED AND RELEVANT TRAFFIC”
1) USE LONG-TAIL KEYWORDS:
A great tactic in SEO is focusing on long-tail keywords. Long tail keywords are more specific and are usually a little longer than normal keywords. They are usually a phrase containing three or more words. Long tail keywords are easier to rank on Google and it is very much useful in generating more audience for your site.
BENEFITS OF USING LONG-TAIL KEYWORDS:
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Long tail keywords have lower competition.
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They are more specific
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More profitable
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Gets higher visibility
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They get ranked quickly
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2) CONSIDER INFLUENCER MARKETING:
Influencer marketing is one of the most effective ways of increasing traffic to your website. It is similar to social media marketing where an influencer with more followers promotes a brand so that there will be a high reach for a particular brand or a company.
CREATING INFLUENCER MARKETING STRATEGY:
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Finding out the goals
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Choose an effective influencer
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Make a collaboration
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Consider the relevance and reach
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Measure your results
3) LEVERAGE ON-PAGE SEO:
On-page SEO is a process of creating a webpage that targets both the target audiences and also makes your webpage crawl on google. On-page SEO is important because it is very much helpful in gaining new visitors and making the existing visitors stay on your site.
The main technical aspects to focus on on-page SEO are,
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Domain URL:
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Use shorter URL
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Usage of hyphens for separating the words in the URL.
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Keywords:
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Usage of keywords in the title tag, description tags, and h1 tags
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Content:
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Content optimization
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Focus on the length of the content
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Avoid duplicating contents
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Technical optimization:
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Page loading speed
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Mobile-friendly pages
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Sitemaps
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4. FIND AND REMOVE NON-PERFORMING CONTENT:
With time Your website gets accumulated with a large amount of unwanted and outdated content. This results in low-quality pages which do not have any user engagement. Finding and removing such content from your site is one of the vital steps for increasing traffic to the site.
3 WAYS TO REMOVE OUTDATED CONTENT SAFELY:
1. Update
2. Redirect
3. Delete
1. UPDATE:
Updating the old content with new content is one of the best ways. Google loves having fresh content.
2. REDIRECT:
Sometimes you will have some pages that are not worth updating but there will be some backlinks that are useful. Redirects allow you to maintain the ranking and backlinks of your old page and carry them over to your new page.
3. DELETE:
When the content has no backlinks and generates no value and no traffic the best way is to delete it.
5) BECOME A GUEST BLOGGER:
First, find out the guest blogging opportunities and do your research. Pay attention to the style of the articles. Make sure that you connect with the blog owner. Convey your ideas. Once if your ideas are accepted write an awesome article and finally Promote your post.
6) CREATE VIDEO CONTENT ON YOUTUBE:
The best and most effective way of reaching out to the audience is by creating video content on YouTube. People are now more engaged in YouTube and this makes your business reach higher heights.
7)PROMOTE YOUR CONTENT ON SOCIAL MEDIA:
Promoting is the most effective way of making a business successful. Post the unique content and avoid posting copy or duplicate content. Usage of trending and relevant keywords can make you reach out to the audience well. Concentrate more on headlines. Tagging the relevant person or a business is also a good tactic to succeed.
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